How to Use AI for Smarter Research & Creative Ideas
⏱ 8 hoursAI can find you an answer in seconds. It can also hand you a confident, polished answer that's wrong. This self-paced class gives you a system for using AI to research faster, think more clearly, and create content that isn't generic — without putting your name on things you haven't checked. You carry one real topic through four Modules: a verified research brief, insight statements, one sharp content idea, and a first draft. You finish with your own Research-to-Content Playbook, checked by an AI Capstone Evaluator, and the AI Research & Ideation Practitioner badge.
Course curriculum
- Get Started
Orientation: how this class works and how to use it.
- Get Started
- Course Book
The full self-guided Course Book for this class.
- Course Book
- Module 1: Research Faster, Verify Smarter
Use AI to find what's out there in minutes, then check what matters before you put your name on it.
- Research Faster, Verify Smarter
- AI Tool — Research Brief Builder
- Module 1 — Knowledge Check
- Research Faster, Verify Smarter — Workbook Reflection
- Module 2: Turn Research into Insight
Climb from verified facts to insights your audience hasn't heard — and know exactly what they should do next.
- Turn Research into Insight
- AI Tool — Insight Synthesizer
- Module 2 — Knowledge Check
- Turn Research into Insight — Workbook Reflection
- Module 3: Ideas That Aren't Generic
Go wide with AI, then narrow with judgment — and walk out with one idea only you could have written.
- Ideas That Aren't Generic
- AI Tool — Idea Spark Partner
- Module 3 — Knowledge Check
- Ideas That Aren't Generic — Workbook Reflection
- Module 4: From Idea to First Draft
Turn your chosen idea into a first draft that is true, sharp and yours, then assemble your Playbook.
- From Idea to First Draft
- AI Tool — Capstone Evaluator
- Module 4 — Knowledge Check
- From Idea to First Draft — Workbook Reflection
- Course Materials & Capstone
Workbook and Capstone materials.
- Workbook
- Course Wrap-Up
Course conclusion: what you built, where you go next, and the glossary.
- Course Conclusion